THE BIRD IS THE WORD
It's winter conference season 2015.
Which means that I have spent a good part of the past few weeks actively boring rooms full of people to within an inch of their lives as I indulgently wax poetic on the merits of conscientious risk management, blithely oblivious to the pain and suffering of my audience like some sort of sadistic and twisted dental surgeon.
Along the way I have developed a keen ear for the unique regional accents, intonations and enunciations of chirping crickets the world over.
Almost invariably, after expounding ad nauseum on my very favorite insurance fun facts seasoned with side splitting claims administration anecdotes and interwoven with hilarious uninsured loss yarns, some courageous soul stirs from their near comatose stupor to pose a question other than " When will this be over?"
I have long ago abandoned any hope that the forthcoming query might address determining optimal risk retention thresholds or catastrophic loss modeling and have resigned myself to the fact that the most interest the average Joe can muster as respects our organization starts and stops with the bird.
"Er, what's with the bird?"
A sleek, striking white bird, the Arctic Tern (Sterna Paradisaea) has a truly remarkable circumpolar breeding and migratory pattern that encompasses the Arctic and sub-Arctic regions of Europe, Asia, and North America. It migrates from its northern breeding grounds along a winding route to the oceans around Antarctica and back, a round trip of about 70,900 km (c. 44,300 miles) each year; by far the longest regular migration by any known animal on the planet.
The Arctic Tern manages to perform almost all of its critical tasks in the air. It nests once every one to three years and once it has finished nesting it takes to the sky for another long global migration.
As an organization we are proud to be inspired by and invoke the image of this noble creature, an apropos symbol emblematic of determination, focus, efficiency and globalization.
In a word, TERNs know mobility.
So now you know. Any other questions….please?